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Creative Direct Mail Division


1 2 • 3 • 4 • 5 - For more of these project's details click here.

 

3 Dimensional Mail Gets Read! Our direct mail clients have turned to us because they've become frustrated and disappointed with traditional flat direct mail response rates. We are experts in not only getting your mail opened by your audience but also getting them to react in a positive manner to your mailing's message.

Results. Scribble Creative Group has a results-oriented approach to developing direct mail campaigns.

The Six Steps of a successful direct mail campaign:

  • Step 1: Know your audience.

  • Step 2: Build a targeted mailing list.

  • Step 3: Define a goal for the mail campaign, e.g. drive recipients to your website, get the recipients to call you or any number of calls to action.

  • Step 4: Develop a well-defined and creative presentation. This is the cohesive, creative mailer that will deliver your message. Unique packaging helps create high perceived value of the company, goods and/or services you are offering.

  • Step 5: Does the mailer have 'Staying Power'?  Staying power is defined by the mailer's ability to get your audience talking and its ability to stay in front of the recipient, preferably right on their desk.

  • Step 6: Get ready. Are you prepared to handle the response? Assuming this meets your response goals, is your trade show booth adequate? Is your website polished? Do you have enough corporate collateral (pocket folders, sell sheets, brochures etc.) on hand to keep prospective clients interested?

  • Step 7: Compound Marketing. Do you want to really increase your return on investment? Compound marketing will do it. Provided you've targeted the right audience and built a solid mailing list, compound marketing will pick up a large quantity of recipients who might not have had the time or forgot to respond. Compound marketing is hitting your audience via a second or third marketing stream. This can be done with sales calls (Hello did you get our "creative mailer"?) email blasts and even an affordable reminder postcard.

Can you afford it? True, a dimensional mailing campaign is going to cost you more. However, you are going to get significantly more exposure with a dimensional mailer. More exposure equals higher return on investment. Additionally, we know how to save you money by using postal rates to your advantage. Every piece we design is reviewed by the creative mail expert at the US Post Office before final proposals are provided to our clients. This ensures the piece is mail-safe and the quoted postage rate is accurate.

Why Scribble Creative Group? Simply mailing marketing materials through the mail in a box isn't going to do the trick. As you can see from our direct mail portfolio our solutions are very unique. We've won awards from professional direct marketing associations and the best reason to work with us is our long list of satisfied clients. 86% of our dimensional mail clients return to us to kick off new campaigns. Why? Because we know how to get your audience engaged. They wouldn't come back if they weren't getting results! Don't take our word for it though. Feel free to call any of our clients listed through out our website and see just how happy they continue to be with our services.

Our Expertise and Services. We can help you every step of the way, from showing you where to start for a successful campaign to designing, printing, fulfilling and delivering your project to the post office.

 

 

 

 

What's creative, irresistible, and generates leads like nothing else? Click here to learn more about our Creative Direct Mailer division!

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